The NBA might not be happy with the NFL making Christmas Day a regular part of its schedule. However, its new set of media rights deals nearly puts them in same economic arena.
Here’s what you need to know about the NBA’s upcoming 11-year, $76 billion media rights contracts
The NBA might not be happy with the NFL making Christmas Day a regular part of its schedule. However, its new set of media rights deals nearly puts them in same economic arena.
The NBA’s 11-year, $76 billion contracts will begin with the 2025-26 season. It is the same number of years as the NFL’s most recent deal, which began with the 2023 season.
The deals with ESPN/ABC, NBC and Amazon Prime Video will average $6.9 billion per season. The NFL averages $10 billion per year, but that is with five networks. Depending on how things fare with TNT Sports, the NBA could cross the $7 billion threshold.
The NFL remains the top attraction because of its ratings and advertising prowess. The NBA is a firm second and can command top dollar due to its younger viewers as well as having a ton of content.